Marketing Consultant | Business Strategist
Previous Experience
Accomplished Chief Marketing Officer and business strategist with 16+ years of expertise in award-winning campaigns, brand building, revenue growth, marketing management, and strategic partnerships. Proven ability to deliver innovative marketing strategies that drive growth, enhance brand visibility, and streamline operations. Achieved $86M+ in combined sales and cost savings, and a 47% increase in revenue through impactful leadership and strategic alliances.
Employer: Ikarus Electric
Chief Marketing Officer
Spearheaded a comprehensive rebranding initiative that enhanced brand visibility and secured strategic partnerships with industry leaders like Vodafone and Hydepark, driving a 30% increase in referral traffic and market reach. Implemented data-driven strategies, achieving a 120% boost in customer acquisition, a 40% cost reduction, and a 15% market share growth through integrated marketing plans. Launched impactful digital campaigns with 70% social media growth, crafted communication strategies that improved stakeholder engagement by 25%, and optimized team performance for a 42% ROI improvement. Additionally, led product research initiatives contributing to a 9% revenue increase.
Employer: Prometeon, JTNY, Ikarus Electric, louver abu dhabi “Elephantine”, IDG, Misr ElKhair, Lamar, TSS, Maven Dev., and others.
Marketing Consultant – Business Strategist
As an independent marketing consultant and business strategist, I craft tailored digital marketing solutions that drive measurable results. I design comprehensive communication strategies, conduct market research, and deliver high-performing campaigns. Guiding startups and SMEs through B2C and B2B initiatives, I optimize customer acquisition, boost brand awareness, and drive revenue growth. By managing sales and marketing efforts, I ensure profitability and continuously refine strategies for sustained success.
Employer: Digitree
Chief Executive Officer
Led efforts to expand market presence by identifying growth opportunities, optimizing customer insights, and adapting to emerging industry trends. Transformed Digitree’s business model into a profitable, innovative structure, securing 48 out of 62 competitive pitches across MENA and driving operational excellence. Directed executive leadership and departmental performance to align with strategic goals, while crafting and executing the company’s long-term vision. Represented Digitree at high-profile EMEA events, enhancing its reputation, and utilized advanced forecasting and planning techniques to ensure sustained growth and profitability.
Employer: Isobar
Lead Technologist
Developed award-winning games and applications using technologies like Unity 3D, XCode, and Adobe Creative Suite, collaborating with cross-functional teams to deliver innovative solutions. Improved team efficiency by 25% through streamlined processes and enhanced project delivery by 34% with Agile methodologies and Jira. Designed a competitive positioning strategy that tripled sales and captured market share, while leveraging advanced data analysis to address complex challenges and ensure success. Delivered quarterly business reviews to align objectives with measurable outcomes and drive sustained growth.
Employer: Yahoo!
AdTech Lead
Implemented innovative technologies and processes to meet industry demands, driving a 14% client base expansion and a 15% revenue increase through strategic partnerships and contract renewals worth over $6 million. Developed a reporting tool to analyze customer behaviors across ad formats, delivering data-driven insights for tailored strategies in European markets. Enhanced team performance and morale with a custom evaluation system, boosting retention by 34%, while adopting Agile methodologies and advanced tools to double team efficiency and improve productivity by 25%.
PREVIOUS WORKSHOPS
Schedule
- American University in Cairo.
- Faculty of Economics and Political Science.
- Flat6labs.
- Mint by egbank.
- List of companies.
